MERKEL’S VISIT TOUTS INDUSTRIAL STRENGTHS AS AIRBUS LANDS MASSIVE DEAL

In the wake of buttressing Sino-British ties, European countries have begun to jostle to attract China’s cheque book. It comes as no surprise that Germany has arrived first in best-dressed, already well-established as China’s largest European trading partner. French President Francois Hollande is scheduled to visit next week, signaling a pecking order of state relations.

LEGO’S SUCCESSFUL BET ON CHINA

In 2013, popular Danish toymaker Lego decided to build its first production facility in Asia (namely in the city of Jiaxing, located 100 km from Shanghai) with the prospect of tapping into the market of growing economies with promising middle class to level the stagnating sales from aging middle class in Europe and North America.

AN EARLY SEPTEMBER CHINA UPDATE – AN OPTIMISTIC VENTURE-CENTRIC PERSPECTIVE

When conducting business in China, intellectual property protection (IPR) is one of the essentials one needs to pay attention to. In the 1990s and early 2000s, when China was trying to boost its economy and become more important global player, IPR infringements were an important part of that stage. In one of his books, market analyst Shaun Rein describes this as the copycat stage – when the easiest way to get ahead and please the was to simply copy (or get inspired) by successful business models, technology, fashion items, etc.